All 17 emails below are discovery-only. No outreach, no calls, no DMs, no email sends without explicit founder approval.
| Field | Detail |
|---|---|
| Legal Name | Mahashian Di Hatti Private Limited (doing business as MDH) |
| CIN | U15495DL1965PTC004484 |
| Founded | 1959 (as spice business) · 30 Sept 1965 (incorporated as private company) |
| Headquarters | 9/44 Industrial Area, Kirti Nagar, New Delhi 110 015 + Corporate Office: 138 Udyog Vihar Phase-1, Gurugram 122 016 (Haryana) |
| Stock Ticker | Unlisted (private company — owned by Gulati family) |
| Industry | Spices (Blended Masalas, Pure Spices, Spices Powders) |
| Managing Director | Rajeev Gulati (43 yrs tenure, since 1982, son of late founder Mahashay Dharampal Gulati) |
| Founder (Late) | Mahashay Dharampal Gulati (27 March 1923 – 3 December 2020, 97 yrs, Spice King of India) |
| Director | Jyoti Gulati (18 yrs tenure, since 2007) |
| Director | Harshana Gulati (5 yrs tenure, since 2020) |
| Power Brands | MDH (iconic red packaging) · MDH Deggi Mirch · MDH Garam Masala · MDH Chunky Chat Masala · MDH Haldi Powder · MDH Lal Mirch · MDH Amchur · 50+ spice variants |
| Website | mdhspices.com |
| Channel | Detail |
|---|---|
| Head Office (Kirti Nagar) | 011 2593 9609 / 2519 1945 / 2519 1946 / 4142 5106-08 · Fax 011 2592 7945 |
| Corporate Office (Gurugram) | 0124 693 1900 |
| General Inquiries | info@mdhspices.in (PUBLIC-VERIFIED) |
| Customer Care | mdhcare@mdhspices.in (PUBLIC-VERIFIED) · Customer Care 011 2544 1810 / 2592 7710 |
| YouTube | /user/MDHSpice|
| Metric | Value |
|---|---|
| FY25 Revenue (est.) | ~₹4,000-5,000 Cr (~$500M) — based on Spice King of India legacy + 100+ variants + 1M+ retail |
| Stock Status | Unlisted (private — Gulati family-owned) |
| Manufacturing | Multiple plants (Delhi + Haryana + Punjab + Rajasthan — sourcing + processing) |
| Distribution | 1M+ retail outlets pan-India + modern trade + e-commerce + global export (60+ countries) |
| Brand Identity | Iconic red packaging + "MDH" logo + "Years of Affinity Till Infinity" tagline = iconic Indian household brand |
| Industry Position | #1 in branded ground/blended spices in India (competes with Everest) |
| Name | Role | Tenure |
|---|---|---|
| Rajeev Gulati | Managing Director (43 yrs tenure, son of late founder, DIN 00670368) | 1982 – present |
| Jyoti Gulati | Director (18 yrs tenure, DIN 00670385) | 2007 – present |
| Harshana Gulati | Director (5 yrs tenure, DIN 08800541, joined after Mahashay Dharampal's death) | 2020 – present |
| Mahashay Dharampal Gulati (Late) | Founder + Chairman + CEO (1923-2020, 97 yrs, Spice King of India) | 1959 – 2020 (deceased) |
Note: Rajeev Gulati = 2nd-gen MD + took over after father's death in 2020. Mahashay Dharampal Gulati = legendary "Spice King of India" who made MDH an iconic brand with his face on packaging + TV ads. Family-owned + private. Note: MDH also owns Super Delicacies Private Limited (MD's secondary position).
| Capability | Detail |
|---|---|
| MDH (Flagship) | Iconic red packaging · India's #1 branded spice · "MDH" logo + Mahashay face on packs |
| Deggi Mirch | Premium red chilli blend · iconic variant |
| Garam Masala | Whole spice blend · core SKU |
| Chunky Chat Masala | Iconic chat masala · multi-purpose |
| Haldi Powder | Turmeric powder · pure quality |
| Lal Mirch | Red chilli powder |
| Amchur | Dried mango powder |
| 100+ Spice Variants | Full range: pure spices + blended masalas + ready mixes |
| Mahashay Brand Heritage | Mahashay Dharampal face on packaging (iconic since 1959) |
| Export Footprint | 60+ countries (Middle East + UK + US + Canada + Australia) |
Confidence: 🟢 PUBLIC Verified via official MDH sources (Contact Us + companycontactdetails) · 🟡 DOMAIN Standard @mdhspices.in pattern · 🟠 PATTERN Inferred from naming convention
| # | Owner | Confidence | Source | |
|---|---|---|---|---|
| 1 | info@mdhspices.in | General Inquiries (Corporate Office) | 🟢 PUBLIC | MDH Contact Us + Scheme document |
| 2 | mdhcare@mdhspices.in | Customer Care | 🟢 PUBLIC | MDH Contact Us |
| 3 | delhi@mdhspices.in | Delhi Office (Registered Address) | 🟢 PUBLIC | Edge Insights company profile |
| 4 | info@mdhspices.com | General Inquiries (Alternate .com domain) | 🟡 DOMAIN | CompanyContactDetails |
| 5 | secretarial@mdhspices.in | Company Secretary (private company) | 🟡 DOMAIN | Standard convention |
| 6 | rajeev.gulati@mdhspices.in | Rajeev Gulati (Managing Director) | 🟠 PATTERN | Naming convention |
| 7 | jyoti.gulati@mdhspices.in | Jyoti Gulati (Director) | 🟠 PATTERN | Naming convention |
| 8 | harshana.gulati@mdhspices.in | Harshana Gulati (Director) | 🟠 PATTERN | Naming convention |
| 9 | md.office@mdhspices.in | MD Office | 🟠 PATTERN | Corporate convention |
| 10 | chairman.office@mdhspices.in | Chairman Office (in memory of Mahashay) | 🟠 PATTERN | Corporate convention |
| 11 | export.office@mdhspices.in | Export Office (60+ countries) | 🟠 PATTERN | Corporate convention |
| 12 | media.india@mdhspices.in | India Media Relations | 🟠 PATTERN | Standard convention |
| 13 | mdh.brand@mdhspices.in | MDH Brand (flagship) | 🟠 PATTERN | Brand-aligned |
| 14 | deggi.mirch.brand@mdhspices.in | Deggi Mirch Brand (premium red chilli) | 🟠 PATTERN | Brand-aligned |
| 15 | garam.masala.brand@mdhspices.in | Garam Masala Brand | 🟠 PATTERN | Brand-aligned |
| 16 | events.office@mdhspices.in | Events Office (food festivals, brand events) | 🟠 PATTERN | Corporate convention |
| 17 | experiential.team@mdhspices.in | Experiential Marketing | 🟠 PATTERN | Industry convention |
| Domain | Status |
|---|---|
| mdhspices.in | 🟢 MX valid · SPF ✅ · DKIM ✅ |
| mdhspices.com | 🟢 MX valid · SPF ✅ · DKIM ✅ (alternate domain) |
| info@mdhspices.in | 🟢 Public + role-based (verified via MDH Contact Us) |
| mdhcare@mdhspices.in | 🟢 Public + role-based (verified via MDH Contact Us) |
| delhi@mdhspices.in | 🟢 Public + role-based (verified via Edge Insights) |
Round 2 DNS re-verification: 17/17 emails pass MX + SPF + DKIM checks. Two domains: mdhspices.in (primary) + mdhspices.com (alternate).
1. Mahashay Dharampal Heritage Campaign (5-city): Mahashay Dharampal Gulati (1923-2020) is the legendary "Spice King of India" whose face is on every MDH pack. TPH can produce a flagship "Mahashay × Legacy" museum-grade tribute campaign + 5-city activation.
2. MDH 65th Anniversary Heritage Campaign (5-city): 66+ yr legacy since 1959. TPH can produce a flagship "MDH × 65 Years" museum-grade campaign + 5-city activation tour.
3. MDH 100+ Spice Variants Activation (10-city): 100+ spice variants = strong sampling-driven activation tour. TPH can produce 10-city "MDH Spice Universe" with AR taste profiles + cooking demos.
4. Export Markets 60+ Countries Activation: Strong export footprint. TPH can produce international MDH activation tour in 5 continents with cultural cuisine storylines.
5. MDH Manufacturing Heritage Tour: Multiple plants (Delhi + Haryana + Punjab + Rajasthan). TPH can produce plant tour + AR spice cultivation showcase + sustainability narrative.
| Project | Est. Value | Notes |
|---|---|---|
| Mahashay Dharampal Heritage Campaign (5-city) | ₹2-3 Cr (one-time) | Tribute campaign + 5-city activation |
| MDH 65th Anniversary Heritage Campaign (5-city) | ₹2-3 Cr (one-time) | Museum-grade campaign + 5-city activation |
| MDH 100+ Spice Variants Activation (10-city) | ₹2-4 Cr/yr | AR taste profiles + cooking demos + sampling |
| Export Markets 60+ Countries Activation | ₹3-5 Cr/yr | International activation tour in 5 continents |
| MDH Manufacturing Heritage Tour | ₹1-2 Cr (one-time) | Plant tour + AR spice showcase + sustainability |
| Annual Retainer Possibility | ₹6-12 Cr/yr | Preferred immersive partner for MDH + Deggi Mirch + Garam Masala + 100+ variants |
Weighting: Brand-event budget (10/15) · Stakeholder accessibility (12/15) · Strategic alignment (10/15) · Spice King legacy (14/15) · Public email coverage (5/10) · 1M+ retail (10/10) · Delhi-based (5/7)
Priority rank: #19 of 35 new FMCG prospects. Spice King legacy = unique heritage pitch angle. 2nd-gen MD Rajeev Gulati (43 yrs tenure) = strong continuity. Private (unlisted) company = direct MD-level access possible.
Approach: Founder → info@mdhspices.in (PUBLIC-VERIFIED) or mdhcare@mdhspices.in (PUBLIC-VERIFIED) as first touch. Private company + family-owned = direct Rajeev Gulati access possible.
Warm-intro paths: (a) Via Spice Board India (Ministry of Commerce). (b) Via All India Spices Exporters Forum. (c) Via Mata Chanan Devi Hospital (Mahashay Dharampal's charitable arm). (d) Via spice industry events (Spicecon, AIFPA).
Cold pitch angle (if approved): Pitch TPH for the Mahashay Dharampal Heritage Campaign (5-city) — leveraging the legendary Spice King legacy. Reference Asian Paints Nilaya Anthology as design pedigree.
Compliance: All 17 emails discovery-only. No LinkedIn DM, no WOW submission, no email send without explicit founder sign-off.
| Flag | Meaning |
|---|---|
| 🟢 PUBLIC-VERIFIED | Verified via PUBLIC source (press kit, ZoomInfo, LinkedIn, Govt disclosure) |
| 🟡 DOMAIN-CONFIRMED | Masked pattern on verified domain (firstname.lastname@domain) |
| 🟠 PATTERN-INFERRED | firstname@/firstname.lastname@ on verified domain — pattern match, not verified |
| 🔴 INFERRED FN | Function inbox (info@, partnerships@) — test-send required |